Tag: sustainable brands
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Major Unilever Research: Potential untapped opportunity of €966 billion out of a €2.5 trillion total market for sustainable goods – 20,000 adults from five countries
According to a new, international study by Unilever, of 20,000 adults from five countries – Brazil, India, Turkey, the United Kingdom and United States – a ... -
Consumers prepared to pay more for sustainable brands – significant year-on-year increase – major Nielsen study (30,000 consumers in 60 countries)
An ever-increasing number of consumers around the world are willing to pay more for sustainable brands, according to research by Nielsen, making it an essential strategy ...